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bgold12 - 29 Jul 2008 03:55 GMT
What are the chances that I can develop a successful website that
earns hundreds or thousands of dollars per year through advertising?
Ed Mullen - 29 Jul 2008 04:27 GMT
> What are the chances that I can develop a successful website that
> earns hundreds or thousands of dollars per year through advertising?

10 to the xTh power?

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Ed Mullen
http://edmullen.net
The good old days: When sex was dirty & Michael Jackson was black

Scott Bryce - 29 Jul 2008 04:41 GMT
> What are the chances that I can develop a successful website that
> earns hundreds or thousands of dollars per year through advertising?

Probably zero.

You make money by providing a product or service that people are willing
to pay for. Nobody is willing to pay to view advertising on the web.
People can view more advertising than they want to for free.

If you want to make money on the web, provide a real product or service
that real people are really willing to pay for with real money. Time has
proven that advertising on the web seldom ever makes money.
Stan Brown - 29 Jul 2008 11:42 GMT
Mon, 28 Jul 2008 21:41:59 -0600 from Scott Bryce
<sbryce@scottbryce.com>:
> > What are the chances that I can develop a successful website that
> > earns hundreds or thousands of dollars per year through advertising?
[quoted text clipped - 3 lines]
> You make money by providing a product or service that people are willing
> to pay for. Nobody is willing to pay to view advertising on the web.

That's not the model -- visitors to the site don't pay, advertisers
pay for clicks.  (I'm not advocating, merely describing.)

Some sites do manage to make it pay, for instance
http://www.stevepavlina.com/

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Scott Bryce - 29 Jul 2008 14:17 GMT
> Mon, 28 Jul 2008 21:41:59 -0600 from Scott Bryce
>> You make money by providing a product or service that people are
>> willing to pay for. Nobody is willing to pay to view advertising on
>> the web.
>
> That's not the model

Of course not. I was being a bit sarcastic. My point is that displaying
advertising on a web page usually isn't a very good business model.
Advertisers found out YEARS ago that there isn't a very good ROI
advertising on the web, so they aren't willing to pay much.

> Some sites do manage to make it pay,

Some do, but you have to give people an awfully good reason to visit the
site and click on the links. Otherwise you are advertising to nobody.
Advertisers aren't willing to pay money for that.
bgold12 - 30 Jul 2008 01:31 GMT
> > Mon, 28 Jul 2008 21:41:59 -0600 from Scott Bryce
> >> You make money by providing a product or service that people are
[quoted text clipped - 13 lines]
> site and click on the links. Otherwise you are advertising to nobody.
> Advertisers aren't willing to pay money for that.

Thanks for the responses.

Okay, here's a simpler one. What are the chances that I can develop a
website that earns enough money (as before, only through advertising)
to pay for the costs of registering a domain name and paying for a web
host?

Alternatively, how much advertising money do you think I could expect
to earn by using one of the free web hosts that provide crappy sub-
domain names (like example.x10hosting.com)? This seems to be more
attractive because it requires no investment.
Scott Bryce - 30 Jul 2008 02:45 GMT
> Okay, here's a simpler one. What are the chances that I can develop a
>  website that earns enough money (as before, only through
> advertising) to pay for the costs of registering a domain name and
> paying for a web host?

I would guess that it would be less than 50/50. It all comes down to the
quality of your content. If you can write content that is so good that
people want to tell their friends about it, then you will easily cover
your costs. Otherwise, you may not. If you are just putting up a vanity
site that talks about you, and you are hoping to cover your costs by
placing ads on the site, you won't cover your costs.

There are trillions of sites out there. Why are people going to come to
your site, instead of the trillions of others out there, and click on
your ads? If you don't know the answer to that question, you probably
won't cover your costs.

> Alternatively, how much advertising money do you think I could expect
>  to earn by using one of the free web hosts that provide crappy sub-
> domain names (like example.x10hosting.com)? This seems to be more
> attractive because it requires no investment.

But it gives you less credibility.

You don't make money by just being. You make money by providing
something of value to other people. What advertisers value is boatloads
of people responding to their ads by spending money on their sites. How
are you going to attract the boatloads of people? How are you going to
compel them to click on ads, especially in a medium where people have
learned to tune out ads and ignore them?

If you KNOW the answers to those questions, you might make a little more
than enough to cover your costs.
Ed Mullen - 30 Jul 2008 05:12 GMT
>>> Mon, 28 Jul 2008 21:41:59 -0600 from Scott Bryce
>>>> You make money by providing a product or service that people are
[quoted text clipped - 22 lines]
> domain names (like example.x10hosting.com)? This seems to be more
> attractive because it requires no investment.

What?  My hosting service costs $5.00 a month.  Annual domain
registration cost is $6.00.  If you can't afford that you can't afford
to be "in business."

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Ed Mullen
http://edmullen.net
Love is the triumph of imagination over intelligence. - H. L. Mencken

Scott Bryce - 30 Jul 2008 06:08 GMT
> What?  My hosting service costs $5.00 a month.  Annual domain
> registration cost is $6.00.  If you can't afford that you can't
> afford to be "in business."

Despite the subject of this thread, the OP does not appear to be talking
about going into business. If he is, then he needs a much better
business model. It looks like he just wants to recoup his costs, and
maybe make a little extra money on top of that. If he wanted to go into
business, one would hope that has a better business model than posting
ads on a web page.
Ed Mullen - 30 Jul 2008 06:57 GMT
>> What?  My hosting service costs $5.00 a month.  Annual domain
>> registration cost is $6.00.  If you can't afford that you can't
[quoted text clipped - 6 lines]
> business, one would hope that has a better business model than posting
> ads on a web page.

Hence my placing - in business - in quotes.  Regardless, he stated he
wanted to make hundreds or thousands of dollars a year.  If I expected
that possibility I'd be willing invest $66.00 for a year to see if it
were feasible.

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Ed Mullen
http://edmullen.net
Do Lipton employees take coffee breaks?

Scott Bryce - 30 Jul 2008 07:22 GMT
> Regardless, he stated he wanted to make hundreds or thousands of
> dollars a year.  If I expected that possibility I'd be willing invest
> $66.00 for a year to see if it were feasible.

Agreed. I looks like he is asking here to find out how feasible it is
before committing the $66.00 per year. If he is hoping to do this on a
free hosting account, I would imagine that even $66.00 is a lot of money
for him. Perhaps he isn't optimistic that he can make his hundreds or
thousands a year.
 
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